Beyond Business Ethics by Patrice Tsague

“Jesus said to him, ‘If you want to be perfect, go, sell what you have and give to the poor, and you will have treasure in heaven; and come, follow Me.'” Matthew 19:21

by Patrice Tsague

I am often told, “I‘m a Christian and operate my business ethically. I’m fair to my employees, take good care of my customers and do not cheat on my taxes; why do I still need to take the Biblical Entrepreneurship course?” What else do people who are already running their businesses in a biblical manner need to learn about doing business God’s way?

In the gospels of Mathew, Mark and Luke, there is a story of a rich young ruler who approaches Jesus to request what he must do to have eternal life. Jesus’ response to him is that he must keep the commandments; he must not murder, he must not commit adultery, he must not steal, he must not bear false witness, he must honor his mother and father, and he must love his neighbor as himself. The young ruler’s response to Jesus was that he has kept all these commandments from his youth. He wanted Jesus to let him know what else he lacked. Jesus tells him to sell what he has and give to the poor; by so doing he would store up treasures in heaven, and then to follow Him. But the young man, after hearing those words from Jesus, becomes sad and walks away because he is very rich.

The young ruler had been ethical based on the standards of his time. However, that was not good enough for Jesus because in the kingdom we must move beyond ethics to righteousness. Ethics is defined as the principles relating to right and wrong conduct or morality. Ethics limits itself to right and wrong based on societal standards or the acceptable standard by the majority, while righteousness focuses on being right with God. Righteousness is a lifestyle based on God’s acceptable standards alone. Righteousness has no bearing on the acceptable practices of man; rather, it seeks to draw us closer to becoming like God. Like the rich young ruler, many of us have limited ourselves to being ethical rather than seeking righteousness. Here is the difference between ethics and righteousness.

Ethics

  • I operate my business based on acceptable moral conduct.
  • I seek to be fair to everyone.
  • I follow the law of the land and the guidelines of my industry.
  • I seek to please others.
  • I pay my taxes and give to the poor.
  • Man is good and just needs to be guided.
  • There can be several ways to get to God; you just have to find the right one for you.

Righteousness

  • I operate my business based on God’s standard.
  • I seek to be just.
  • I make sure I obey God’s word while adhering to the law of the land.
  • I seek to please God.
  • I pay my taxes, tithe, and give generously as God directs me.
  • I believe man is sinful and needs salvation.
  • There is only one way to God – Jesus Christ.

Unfortunately, the more ethical a person is, the more difficult it is to get him or her to understand the need for the Savior. Such people believe that if they do all the right things there is no need for a savior. The rich young ruler was willing to do everything for God, except submit to God. What was most precious to him? His possessions. All those who limit themselves to ethics give up everything except that which is most important to them, while those who seek to be righteous turn everything to God and are prepared to follow Him wherever He leads.

Where are you in your spiritual journey? Are you prepared to move beyond ethics and trust God with everything?

Copyright © 2010 Patrice Tsague ALL RIGHTS RESERVED

Scripture quotations are taken from the King James Version of the Bible.

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Patrice Tsague, a gifted speaker, author, and entrepreneurship coach, is the Chief Servant Officer of Nehemiah Project International Ministries (NPIM). He thrives on equipping and empowering Christians to take dominion and fulfill God’s plan for their lives through biblically based, entrepreneurial training. NPIM offers a proprietary certificate business discipleship course called the “Biblical Entrepreneurship Certificate Program”. The program provides a strong mix of core business concepts and biblical principles. Some of the courses offered include Principles of Biblical Entrepreneurship (BE I), Practices of Biblical Entrepreneurship (BE II), and Planning a Kingdom Business (BE III). To learn more about how NPIM launches entrepreneurs into their God-designed destiny, please visit www.nehemiahproject.org.

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Your true life does not have to be only a dream, it can be a dream manifested in 3D!  Learn how to Discover, Define, and Drive your desires by unleashing the God given muse to help you envision yourself in a B.I.G. way. God designed you for greatness so stop dreaming small. Uncover your legacy. Now is the season for a Bold Innovative God-Inspired Life! You owe it to yourself to see just how far your true dream in life can take you.

If you are looking for purpose in your life and life in your purpose, this is the perfect book for you. Get your copy today at www.DreamBIGin3D.com.

Marketing and Sales: A Biblical Approach by Patrice Tsague

by Patrice Tsague

“Now the serpent was more crafty than any of the wild animals the LORD God had made. He said to the woman, “Did God really say, ‘You must not eat from any tree in the garden’?” – Genesis 3:1

Who made the first sales transaction ever recorded in the Bible? What was the product? What was the price? Who was the customer? The first sales transaction ever recorded in scripture was made by the devil himself who came in the form of a serpent. The product was a fruit that promised to provide God-like characteristics. The price was the life of man. The customer was Eve.

Now the serpent was more crafty than any of the wild animals the LORD God had made. He said to the woman, “Did God really say, ‘You must not eat from any tree in the garden’?” The woman said to the serpent, “We may eat fruit from the trees in the garden, 3 but God did say, ‘You must not eat fruit from the tree that is in the middle of the garden, and you must not touch it, or you will die. You will not surely die,” the serpent said to the woman. “For God knows that when you eat of it your eyes will be opened, and you will be like God, knowing good and evil.” When the woman saw that the fruit of the tree was good for food and pleasing to the eye, and also desirable for gaining wisdom, she took some and ate it. She also gave some to her husband, who was with her, and he ate it. Genesis 3:1-6

“And the LORD God commanded the man, ‘You are free to eat from any tree in the garden; but you must not eat from the tree of the knowledge of good and evil, for when you eat of it you will surely die.'” Genesis 2:2

The strategy the devil used to turn Eve into a customer is the same strategy that is used today by Madison Avenue to turn us into customers. This same strategy has been adopted by many entrepreneurs and sales people as they attempt to build their customer base. This strategy has its genesis in craftiness. The goal is not to satisfy the customer but rather to make a sales transaction. It uses false and misleading information to achieve its end. It promises something that the product and service can never deliver. It uses the lust of the flesh, the lust of the eye, and the pride of life as its basic principles. It conceals the fine print until after the transaction has occurred. The conclusion is often a diminished quality of life for the customer. Customers are enticed into purchasing a product or service that they either do not need, cannot afford or is bad for them. What the devil failed to tell Eve was that she was already made in the image and likeness of God.

“What good will it be for a man if he gains the whole world, yet forfeits his soul? Or what can a man give in exchange for his soul?” Matthew 16:26

Biblical Entrepreneurs do not have to limit themselves to operating in business using the devil’s tactics. God has provided a biblical approach to marketing and sales. This approach defines marketing as sowing and sales as reaping. Sowing is the process of planting seeds to prepare for future growth, while reaping is gathering the ripe harvest generated from the seeds planted. Marketing and sales from a biblical approach is a process of identifying markets and developing tools consistent with the Word of God to inform a specific target market about the availability and benefits of your product or service, which results in the exchange of goods or services for an amount of money or its equivalent.

Just as marketing is essential to generate customers, sowing is essential to generate a harvest. The harvest generated by God through the seed sown by the Biblical Entrepreneur is the prospective customers who then must be reaped through sales. Sales turn potential customers into actual clients. In Genesis 3 the devil sowed deceit and reaped destruction and enmity. What are you sowing? What method are you using to gain customers? Remember whatsoever you sow that you will also reap.

“Be not deceived; God is not mocked: for whatsoever a man soweth, that shall he also reap. For he that soweth to his flesh shall of the flesh reap corruption; but he that soweth to the spirit shall of the Spirit reap life everlasting.” – Galatians 6:7-8

Copyright © 2010 Patrice Tsague ALL RIGHTS RESERVED

Scripture quotations are taken from the King James Version of the Bible.

*******************

Patrice Tsague, a gifted speaker, author, and entrepreneurship coach, is the Chief Servant Officer of Nehemiah Project International Ministries (NPIM). He thrives on equipping and empowering Christians to take dominion and fulfill God’s plan for their lives through biblically based, entrepreneurial training. NPIM offers a proprietary certificate business discipleship course called the “Biblical Entrepreneurship Certificate Program”. The program provides a strong mix of core business concepts and biblical principles. Some of the courses offered include Principles of Biblical Entrepreneurship (BE I), Practices of Biblical Entrepreneurship (BE II), and Planning a Kingdom Business (BE III). To learn more about how NPIM launches entrepreneurs into their God-designed destiny, please visit www.nehemiahproject.org.

*******************

Your true life does not have to be only a dream, it can be a dream manifested in 3D!  Learn how to Discover, Define, and Drive your desires by unleashing the God given muse to help you envision yourself in a B.I.G. way. God designed you for greatness so stop dreaming small. Uncover your legacy. Now is the season for a Bold Innovative God-Inspired Life! You owe it to yourself to see just how far your true dream in life can take you.

If you are looking for purpose in your life and life in your purpose, this is the perfect book for you. Get your copy today at www.DreamBIGin3D.com.